Tuftex of California: Creating Innovative Flooring for America's Homes

Color Logic... That's what we call the approach we've taken to develop the color lines for our product introductions. Over the past twelve to twenty-four months, we've been studying the impact that hard surface flooring (now approaching more than 50% of the market in the Western United States) is having on carpet color. Residential interior designers tell us they start the flooring selection process with hard surface first. In our primary markets, that usually means ceramic or stone. Then they look for carpet colors that work with and complement the ceramic and stone selections. As a result, we've redesigned our West Coast color palette with a broader array of mid- and dark-range neutrals, softer sages, and "tinted taupes".  And we've accented the assortment with an occasional burnt sienna and a teddy bear chocolate. Our Color Logic color lines are broader, richer, warmer, and they complement and coordinate beautifully with stone, ceramic and rich wood floors. Tuftex is all about color. This year, more than ever, we think you're going to like the choices.

Tuftex Rug Collection

Tuftex Rug Collection offers a unique assortment of area rugs for every room in the house. From nature inspired botanical patterns and clean contemporary stripes to ultra cool shags...the Tuftex Rug Collection provides an endless array of colors,textures,sizes,and shapes. You'll be sure to find a look,color,and size to fit your decor.

To preview the Tuftex Rug Collection click here.

About Tuftex

Tuftex is color...style fashion. In a word lifestyle. Call it California or simply casual elegance its a lifestyle that appeals to your senses. Fair and warm, open, airy, and sunny. Tuftex creates colors, textures, and images that are in harmony with this lifestyle. This lifestyle is the essence of our fashion, the inspiration for our colors. It is the Tuftex style unobtrusive, soft, casual, elegant, and a complement to the scenic beauty of its surroundings.

Tuftex of California and the Environment

Tuftex of California, a division of Shaw Industries, Inc. is firmly committed to the preservation of our environment and natural resources. This commitment is demonstrated throughout the continuous pursuit of progressive environmental goals established throughout the organization. Compliance with the environmental laws is an absolute requirement and is a strong foundation for environmental initiatives, which extend beyond compliance. In conjunction with governmental agencies, industry associations and the communities in which our facilities are located, we will provide leadership in research efforts to continually lessen the environmental impact of our products, processes, and services.

American Home Fashions by Tuftex

American Home Fashions by Tuftex Carpet is a comprehensive merchandising program designed for new homebuyers. From meeting urgent move-in/closing dates, to providing the finest quality, colors, styling, and timeliness of service available we deliver it all!

To learn more about American Home fashions by Tuftex click here.